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Case Study

Tailored Growth Strategy for Staff Augmentation in Mexico and LATAM
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Client Background

To help organizations achieve their goals. With a focus on staff augmentation and product development, Speridian was poised for business continuity and expansion.

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The Challenge

Speridian Technologies faced several challenges as they sought to expand their operations into Mexico and LATAM:

1. Lack of Expertise in LATAM: Speridian had limited experience and knowledge about the LATAM market, including Mexico. They needed to establish a foothold in the region but lacked the necessary expertise to navigate local business practices, legal requirements, and operational infrastructure.

2. Local Legal and Operational Infrastructure: To successfully operate in Mexico and LATAM, Speridian required a solid understanding of local legal and operational intricacies. Building a compliant and efficient infrastructure was essential but posed a significant challenge without prior knowledge or local presence.

3. Urgent Need for Nearshore Staffing: Speridian faced an immediate need to staff projects in the USA through nearshore resources. They had to quickly identify and engage talented professionals in Mexico and LATAM to fulfill their staffing requirements.

Our Solution

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Number 1

Architecture of Growth Strategy
By implementing a targeted sourcing strategy and accurate benchmarking, Speridian efficiently staffed their projects in the USA with nearshore resources from Mexico and LATAM. This approach enabled them to meet project deadlines and deliver high-quality services to their clients.

Number 2

Sourcing Strategy and Talent Pool Assessment
We conducted an in-depth analysis of the talent pool available in Mexico and LATAM, identifying the most suitable sourcing channels for staffing needs. This assessment allowed us to develop a targeted sourcing strategy to attract and engage qualified professionals in the region.

Number 3

Accurate Benchmarking of Software Engineering Roles
Understanding the specific software engineering capabilities required by Speridian, we conducted accurate benchmarking of various roles in Mexico and LATAM. This benchmarking exercise provided insights into compensation levels, skill sets, and experience requirements, enabling Speridian to make informed decisions during the staffing process.

Number 4

Nearshore Differentiation and Onshore Alignment
Recognizing the strategic advantage of nearshore staffing, we developed a plan to leverage the benefits of Mexico and LATAM resources while aligning with onshore operations. This approach allowed Speridian to maximize cost savings, bridge time zone differences, and maintain effective communication and collaboration between teams.

The Impact

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Through our collaborative efforts, Speridian Technologies achieved significant outcomes:

1. Successful Market Entry in Mexico and LATAM: With a tailored growth strategy, Speridian established a strong presence in Mexico and LATAM, positioning themselves as a trusted partner for digital solutions in the region. This enabled them to tap into new markets and expand their customer base.

2. Efficient Staffing and Project Fulfillment: By implementing a targeted sourcing strategy and accurate benchmarking, Speridian efficiently staffed their projects in the USA with nearshore resources from Mexico and LATAM. This approach enabled them to meet project deadlines and deliver high-quality services to their clients.

3. Cost Savings and Operational Efficiency: Leveraging the nearshore model, Speridian achieved cost savings while maintaining operational efficiency. The strategic alignment between onshore and nearshore teams allowed for streamlined collaboration, accelerated project timelines, and improved client satisfaction.

Conclusion

Working closely with Speridian Technologies, we provided a tailored growth strategy for their expansion into Mexico and LATAM. By developing a sourcing strategy, conducting talent pool assessments, accurate benchmarking, and leveraging the benefits of nearshore staffing, we helped Speridian successfully enter the market and fulfill their staffing needs. The partnership resulted in increased market share, efficient project delivery, and enhanced operational efficiency for Speridian Technologies as a leading staff augmentation and digital solutions provider.